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Hospitality technology · AI · Automation

Twenty-five years
building hospitality tech.
Now building the AI layer.

From frontline implementation to CEO of a global hospitality SaaS firm — and now the AI agents, MCP servers, and automation systems that help operators compete with the majors.

25+ years in the industry CEO / COO experience EN · FR
FG
FG Consulting · Guest Agent demo.fgreffard.com/mcp
Live · MCP
Any 2-BR available for the July 4th weekend?
Let me check availability across the portfolio.
track_search_units → 3 matches
BuildingPalms Tower · Unit 812
Rate$412 / night
AvailabilityJul 3 → Jul 6 ✓
I have Palms Tower unit 812 — 2-bed / 2-bath, ocean view, $412/night for those dates. Want me to hold it for you?
Built & led
SaaS Transformations International Expansion M&A Integration SOC2 Compliance
About

Operator turned builder.

Twenty-five years inside hospitality technology, serving enterprise hotel groups, resort operators, and vacation rental companies. The arc: from hands-on implementation, to COO of a global hospitality SaaS firm — leading the on-premise-to-cloud transition that drove 200% revenue growth, and expansion into Asia. Then to CEO — leading a strategic acquisition and a private equity exit.

Today that operational depth is applied as an independent consultant. I build the AI agents, MCP servers, and automation systems that let smaller hospitality operators compete on the same footing as the hotel majors — without a hotel-major-sized IT team.

Available for advisory, fractional-CTO engagements, and hands-on build work.

25+
Years in hospitality tech
200%
SaaS revenue growth
75+
Team members led
2×
M&A transactions led
Services

The full stack of
hospitality operations.

From guest-facing platforms to back-office automation — building the systems that connect hospitality operations to modern AI infrastructure.

01
AI & Automation Architecture

Custom MCP servers, agentic systems, and automation workflows that plug hospitality operations into modern AI infrastructure.

FastMCP Python Claude Workers
02
Hospitality Systems

Deep integration expertise across the operational hospitality stack — PMS, housekeeping, maintenance, and guest messaging. Custom tooling and data pipelines that unlock intelligence from what you've already bought.

PMS Housekeeping Maintenance Guest Messaging
03
Guest Experience Platforms

End-to-end design of guest-facing tech — AI chatbots, Apple TV concierge, and in-property digital experiences that elevate the journey.

Chatbots Apple TV Guest tech
04
Operations & Dept. Design

Scalable frameworks for Support, Onboarding, and Accounting. Governance policies, security frameworks, and SOC2 compliance architecture.

CRM SOC2 Governance
05
Financial Intelligence

End-of-month reconciliation workflows, billable audit systems, and owner reporting pipelines across multi-property portfolios.

Trust Accounting QuickBooks Stripe NetSuite
06
Industry Intelligence & Strategy

Research and strategic briefings translating AI and technology trends into actionable insight for hospitality leadership teams.

AI Strategy BI & Reporting Analytics
Career

Built at every level
of the business.

Six positions across two decades. Implementation specialist to CEO, operator to consultant — every level of the hospitality technology stack.

2024 — Now
Founder & Technology Consultant
FG Consulting Services · United States

Delivering technology solutions for hotels, vacation rental operators, and hospitality businesses — specializing in PMS integration, AI automation, guest communication, and operational intelligence platforms.

PMS integration AI chatbots Apple TV
StatusActive
ScopeConsulting
2024 — Now
SVP of Operations
VRPS Inc. · Mobile, Alabama

Building the foundational operational infrastructure for a vacation rental technology startup — streamlining operations, establishing scalable department structures, and aligning day-to-day activity with strategic growth goals.

Department design Governance MCP automation Financial systems
StatusActive
ScopeOperations
2022 — 2023
Business Unit President — Transition
Megasys Hospitality Solutions (Fullsteam LLC)

Retained post-acquisition to lead strategic direction and growth. Achieved SOC2 compliance, drove a 10% ARR increase through payment platform migration, and reduced manual work 40% through workflow automation.

$10MM OpEx SOC2 M&A integration 30% EBITDA
Scope$10MM P&L
DeliveredSOC2 + growth
2019 — 2021
Chief Executive Officer
IQware Inc.

Led the company through profitable growth during challenging economic cycles. Oversaw the acquisition of Megasys Hospitality Solutions and positioned the company for private equity exit.

M&A — Megasys PE exit
ScopeGlobal
OutcomePE exit
2005 — 2019
Chief Operating Officer
IQware Inc. · Greenwood Village, CO

Transitioned software platforms to cloud-based SaaS, generating 200% revenue growth. Led digital transformation and international expansion into Asia including product localization and regional sales.

200% revenue growth SaaS transition Asia expansion
Duration14 years
ScopeGlobal
1999 — 2005
Director of Customer Success & IT
IQware Inc.

Worked with CEO to turn around the company. Annually deployed solutions for 60+ clients — building the technical and operational foundation for the next two decades of growth.

60+ deployments/yr Customer success IT leadership
Duration6 years
RoleFoundational
Intelligence Reports

Research for
hospitality operators.

Translating AI and technology trends into actionable intelligence for hotels, resorts, and vacation rental operators.

More reports coming — quarterly intelligence briefings on AI and hospitality technology.

Get in touch

Let's talk about
what's possible.

Whether you're evaluating AI for your operations, need a technology audit, or want to discuss a specific challenge — happy to start a conversation.

English Français Castle Rock, CO